Why is body image such a big deal in our society? In my
opinion, in order to produce awareness about the need for positive body image,
we need to raise awareness about the sources of negative body image. So, where
is it coming from? Basically anything that gives our society unrealistic expectations
for men or women generates negative body image in some way.
Some of the things that came to mind are…
-Media (T.V., movies, magazines,
websites, etc.)
-Televised advertisements
(make-up, hair products, clothing, underwear, etc.)
-Billboard advertisements
-Pornography
-Children’s toys (dolls)
The list goes on and on, but you
get the idea. We are constantly being bombarded by expectations that are nearly
(if not completely) impossible to achieve. So what do we do about it? Well, if
more companies would try to raise awareness like Dove does in this clip, it
would make a huge difference! http://www.youtube.com/watch?v=XpaOjMXyJGk ß
Check it out. Totally worth a watch!
An article that was
published in the Journal of Research on
Adolescence, states that their research found the following: “In Western
cultures, girls' self-esteem declines substantially during middle adolescence,
with changes in body image proposed as a possible explanation. Body image
develops in the context of sociocultural factors, such as unrealistic media
images of female beauty. In a study of 136 U.K. girls aged 11–16, experimental
exposure to either ultra-thin or average-size magazine models lowered body
satisfaction and, consequently, self-esteem”. Obviously our society is having a
negative effect on the way that girls (specifically pre-teens through young
adults) view themselves. It’s a disturbing trend that doesn’t seem to be going
away any time soon.
There is a HUGE need
to educate parents about the pressures that are being put on their daughters.
Although it may not solve all of the problems, it can at least make the parents
aware of the situation, and help them find ways to boost their daughters’
self-esteem. In my opinion, there is also a huge need to educate parents about
how to talk to their son about the unrealistic expectations for women. Young
men need to know that all different shapes, sizes, and looks can be beautiful. Boys
also need to know that they can’t expect girls to look like the swimsuit model
staring at them from the billboard as they drive down the freeway.
I think it’s safe to
say that every single one of us could use a self-esteem boost when it comes to
some part of our looks. However, if we start by boosting the confidence of the
young people in our society, who are in the most emotionally vulnerable time of
life, I think we can make a big difference.
References:
Clay, D., Vignoles, V.,
& Dittmar, H. (2005). Body image and self-esteem among adolescent girls:
Testing the influence of sociocultural factors. Journal
on Research of Adolescents, 15(4), 451-477.